Nikon, the leading name in professional photography, brings the Nikon D700 and the Nikon Speedlight. These innovations allow profess ional photographers to capture the most memorable moments with ease and convenience without compromising the quality of the image. Now, creativity is boundless because the D700 and Speedlight is the product of extensive innovation in photo- graphic technology.
The Nikon D700’s 12.1 mega pixel FX format CMOS image sensor provides the highest level of photographic performance. The D700 is equipped with super low noise performance from 200 to 6400 ISO with added versatility of Lo-1, Hi-i and Hi-2. And because of Nikon’s D-Lighting feature, previously lost details in shadow and light can now be captured in normalized contrast. Not to mention it has the capability of full frame from it’s bigger brother the D3.
Its new and exclusive Scene Recognition System optimizes autofocus, auto exposure and auto white balance through the use of its 1,005-segment RGB sensor to recognize the conditions of the subject matter being shot. This means moving objects are clearer. The D700 also allows for continuous shooting of up to 5 frames per second. And to view your images, the D700’s 3” super density 920,000-Dot VGA color monitor. It allows for a 170-degree wide angle viewing, calibrated color and tempered-glass.
While having the right camera can make all the difference to the photographer, the right degree of lighting in the other hand, impacts greatly on the subject matter. The play of color and light does much to add drama to, convey the emotions, or hide the imperfections of the subject matter. Lighting is a vital component of all images, but the past complexities of flash photography have made many photographers hesitant to explore its full potential. In the past, lighting was crude and primitive. Often, photographers had to rely on the availability of natural light to get the most dramatic shot, or make do with the available technology that was oftentimes too stark, drowning out the subject matter.
Nikon’s Speedlight brings innovations in photographic lighting.’ Now used by working photographers around the world, Nikon’s Creative Lighting System simplifies the usability employing flash photography. This is because of the i-T11 flash control technology that offers consistently accurate flash exposures that adjusts to nearly any lighting situation allowing for the most clear photos.
Nikon Speedlights communicates with the camera to perform all the complex lighting situations necessary. This means that there is less danger of over or underexposure. Its exclusive pre-flash offers precise feedback information that registers everything from available lighting and shadows to color temperature and reflective surfaces within the scene.
Its built-in database of over 30,000 scenes integrates the information to determine the ideal exposure within a millisecond before each shutter release. The result is clear, crisp and vivid photographs.
As the art and profession of photography become more and more sophisticated and the demands by photographic artists more and more discerning, the need for having the right camera and lighting equipment is all the more pronounced. Over the years, the artist and the equipment have influenced each other. In this race, the evolution of the art form and the equipment go almost hand in hand. Indeed, one needs the other to grow.
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